12.6.07

Aldi


Where on earth can you get 6 eggs, 18 Senseo machine coffee pads, 1 kg of fruit & nut musli 1 kg of washed locally grown carrots and a bunch of bananas for $6.50? The answer to that and many other questions regarding how a broke bicycle racer can eat well can be found at your local Aldi. Aldi Markt is a common site in centers all over Belgium and my favourite location can be found only minutes away, past the ideal shopping atmosphere of Delhaize, beyond the temptations of the weekly open air market and steps away from the place they call Dreamland. It is true that these other options for trade offer soothing music, ambient lighting, friendly staff, impressive displays and other feel good superficialities, but Aldi offers the one thing that makes the bottom line. Cheap quality. The Aldi formula is to bring in a solid selection of staple items and then further boost this selection with additional items as the shifting tides of market economy open and close bargain finds in the wholesale environment. Right price products from all over Europe are assembled in a simple warehouse like setting, which along with chronic under staffing and time consuming lineups represent the Aldi trademark shopping experience. What you get in return for your patience are top notch products (many from Germany) at incredible prices. If you ever find an Aldi in your part of the world give it a chance. Their meat is suspect, but for everything else from asparagus to yum yums they are your pocket and stomachs best friend.

2 comments:

Anonymous said...

Jeg husker Aldi fra jeg og Ole var pa besok. Ligner litt pa Lidl her i Norge syns jeg.

Gro

Anonymous said...

Ben je al in de Lidl geweest ?
Of in de Colruyt ?
Pascal